Kate is our SEO Project Manager and the lead execution resource within our core SEO offerings. 93% of online experiences start with a search, yet only 25% of internet users go to the second page of search results. Thus, ranking on the first page is critical for CTR and conversions. Today, n e t a maintains over 800 Page 1 rankings. Kate’s day-to-day client and internal work ensures these results continue to grow through strategic and technical SEO audits, content optimization across landing pages and blog posts, keyword research, organic traffic analytics, as well as technical SEO tactics. She is the client’s point of contact on everything from content publishing to linking strategies and scheduling coordination.

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Kate joined n e t a in February 2020. She graduated from Villanova University with a BS in Accounting and International Business. After graduation, Kate worked in product control for a multinational investment bank in New York City while obtaining her CPA license.

After 6 years in the finance world, she decided to switch career paths and pursued a MS in Digital Marketing at Dublin City University. While abroad, she worked on the digital marketing for clients across a wide span of industries including e-commerce, non-profit, and aviation (oh my!).

Kate grew up in Upstate New York and enjoys exploring new places, whether it be discovering a beautiful hiking trail or traveling to a new country and trying out the local cuisine. She particularly loves visiting County Mayo in Ireland to see family and friends.

Kate grew up in Upstate New York and enjoys exploring new places, whether it be discovering a beautiful hiking trail or traveling to a new country and trying out the local cuisine. She particularly loves visiting County Mayo in Ireland to see family and friends.

In her own words…

My favorite part of working at n e t a is being able to work in partnership with extraordinary e-commerce brands, learning their stories, and building out comprehensive strategies to help them connect with their audience in a way that drives conversions. Further, I love being able to collaborate on unique projects with such talented people across multiple disciplines—from UX Design and Creative to Social Media. The lack of silos at n e t a offers the opportunity to see the big picture, and function more efficiently in an agile, fast-paced work environment.

Photography by Jordan Doner | Hair & Makeup by Thom Woods